Our Story

Haakaa’s journey began in 2012 with a determined mum struggling to find suitable eco-friendly baby products for her disabled daughter that were safe alternatives in a market saturated with plastic (and ultimately for families the world over). Her drive to simplify the parenting journey continues with a diverse range of beautifully crafted eco-products designed in New Zealand. Her story is the essence of love, tenacity and one mother’s spirit to be brave – to embrace all possibilities and challenges in life.

Our Vision

We envision a world where families and professionals have the support and tools they need to navigate parenthood, from affordable, eco-friendly products to professional development and advice.

Our Mission

To help mothers and their babies overcome potential challenges from pregnancy to toddlerhood.

Our Practise

  • Durable Material

    At Haakaa, we use only the highest quality materials for our products.

  • Eco Friendly

    Haakaa products are non-toxic and free from BPA, PVC and phthalates.

  • Innovative Design

    We are consistently dedicated to innovation and improvement.

  • Award-Winning

    Our products have won multiple local and international awards.